Rainforest QA

How Revenue Reimagined helped Rainforest QA:

How Revenue Reimagined helped Rainforest QA:

Refine their sales process

Refine their sales process

Develop predictable pipeline

Develop predictable pipeline

More than double their revenue

More than double their revenue

Industry

Industry

Software & IT Services

Software & IT Services

Headquarters

Headquarters

San Francisco, CA

San Francisco, CA

Founded

Founded

2012

2012

Company size

Company size

100-200

100-200

Rainforest QA delivers AI-driven test automation tools for SaaS teams. In working towards exponential company growth, they had some false starts in evolving their sales and go-to-market strategy.

Rainforest QA delivers AI-driven test automation tools for SaaS teams. In working towards exponential company growth, they had some false starts in evolving their sales and go-to-market strategy.

The Revenue Challenges They Were Up Against (sound familiar?)

Struggling with sales capacity planning and revenue projections

Outsourced sales reps just weren't getting it right

AEs were stuck in “hopecasting” land- closing was unpredictable and forecasting was a mess

That's where Revenue Reimagined came in.

We’re a team of GTM co-pilots working arm-in-arm with  your team for predictable, responsible growth. No matter  the problem, we'll pinpoint the issue and provide precise  solutions to get your GTM engine up and running. We  partner with your team to execute the playbook, measure  impact, and iterate as needed.

"It's been extremely helpful to have a trusted partner I can learn from, but also collaborate with to make sure we're staying on track with the goals that we've set as a business."

- Lauren Harold, COO, Rainforest QA

"It's been extremely helpful to have a trusted partner I can learn from, but also collaborate with to make sure we're staying on track with the goals that we've set as a business."

- Lauren Harold, COO, Rainforest QA

"It's been extremely helpful to have a trusted partner I can learn from, but also collaborate with to make sure we're staying on track with the goals that we've set as a business."

- Lauren Harold, COO, Rainforest QA

"It's been extremely helpful to have a trusted partner I can learn from, but also collaborate with to make sure we're staying on track with the goals that we've set as a business."

- Lauren Harold, COO, Rainforest QA

How We Helped Rainforest QA Create Predictable Pipeline and Double Their Revenue.

Product-Market Fit Value Prop and Positioning

Rainforest QA's evolved product-market fit strategy required a new approach to bringing that product to market. We partnered with them to refine their ICP, sales messaging, team enablement, and develop a new value proposition to speak more directly to their target audience.

Rainforest QA's evolved product-market fit strategy required a new approach to bringing that product to market. We partnered with them to refine their ICP, sales messaging, team enablement, and develop a new value proposition to speak more directly to their target audience.

Forecasting and Capacity Planning

As the sales function grew, we enabled them with structured pipeline reviews and forecasting audits. Their close rate was hovering around 20%, and we discovered the root of the problem: their team was incorrectly qualifying leads. We provided a data-backed sales methodology for creating a more predictable pipeline

As the sales function grew, we enabled them with structured pipeline reviews and forecasting audits. Their close rate was hovering around 20%, and we discovered the root of the problem: their team was incorrectly qualifying leads. We provided a data-backed sales methodology for creating a more predictable pipeline

Sales and Executive Coaching

The go-to-market leadership at Rainforest QA needed to fast-track internal sales expertise to support the growing sales function. We were able to provide coaching and expertise, with recommendations based on years of Sales experience.

The go-to-market leadership at Rainforest QA needed to fast-track internal sales expertise to support the growing sales function. We were able to provide coaching and expertise, with recommendations based on years of Sales experience.

"Revenue Reimagined has experience with what works, so you don't have to waste your time chasing possible solutions. I trust their recommendation and just roll with it."

"Revenue Reimagined has experience with what works, so you don't have to waste your time chasing possible solutions. I trust their recommendation and just roll with it."

"Revenue Reimagined has experience with what works, so you don't have to waste your time chasing possible solutions. I trust their recommendation and just roll with it."

"Revenue Reimagined has experience with what works, so you don't have to waste your time chasing possible solutions. I trust their recommendation and just roll with it."

What happened Next

Business Results

2x monthly net new revenue bookings

Increased their average ACV by 150%

Grew new revenue through professional services sales

Team Results

Increased team confidence with training and coaching

Developed a more predictable pipeline and forecasting

Increased close rates and quota attainment

What Lauren Harold and the Rainforest QA team loved about working with Revenue Reimagined

Proven Frameworks

"They are uniquely good at building trust and rapport really quickly. Jake immediately gave us frameworks to action, and we started seeing results in days instead of months or years. He's good at giving his opinion and backing it up with data."

"They are uniquely good at building trust and rapport really quickly. Jake immediately gave us frameworks to action, and we started seeing results in days instead of months or years. He's good at giving his opinion and backing it up with data."

Executive-Level Mentorship

"Sales can be brutal and emotional. It's easy to get in your head. Jake is an exceptional mentoring coach with a lot of emotional intelligence, empathy, and awareness. Whatever challenge you're facing, he knows how to have the conversation to overcome it and be successful in your role."

"Sales can be brutal and emotional. It's easy to get in your head. Jake is an exceptional mentoring coach with a lot of emotional intelligence, empathy, and awareness. Whatever challenge you're facing, he knows how to have the conversation to overcome it and be successful in your role."

Sales and Executive Coaching

"A partnership with Revenue Reimagined is more than just their team. They have a strong bench of relationships to connect you with other experts. And it's not just humans, but frameworks, tools, and resources they know and trust to tackle any challenge. I trust them because Jake trusts them."

"A partnership with Revenue Reimagined is more than just their team. They have a strong bench of relationships to connect you with other experts. And it's not just humans, but frameworks, tools, and resources they know and trust to tackle any challenge. I trust them because Jake trusts them."

Collaborate with a trusted executive partner to help you create a reliable, scalable Go-To-Market engine.

If you and your team are stuck in a cycle of constantly chasing Go-To-Market sales strategies, schedule a call with our team today. We work hand-in-hand with your team to grow revenue, gain credibility and get your product to the customers who need it most. 

If you and your team are stuck in a cycle of constantly chasing Go-To-Market sales strategies, schedule a call with our team today. We work hand-in-hand with your team to grow revenue, gain credibility and get your product to the customers who need it most. 

Trusted by the Best

We work with you to gain traction and grow revenue by getting your product to the customers who need it most.

We work with you to gain traction and grow revenue by getting your product to the customers who need it most.

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Revenue Reimagined

© 2025 Revenue Reimagined All Rights Reserved